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This undated image from video shows Rob Wilson, of Boston, who was chosen in an online competition to be the first male model on the popular daytime game show, "The Price is Right." Wilson begins his week-long stint alongside the ladies on Oct. 15. Hosted by Drew Carey, "The Price Is Right" airs weekdays at 11 a.m. Eastern time. (AP Photo/CBS)

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Boston man named 1st 'Price Is Right' male model

A Boston man has won an online competition to become the first male model in "The Price Is Right" history.

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