As of Tuesday, November 29, 2011
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Gwinnett Daily Post
DORAVILLE -- BrandsMart USA has announced the grand opening of the Bose "Store Within a Store" located inside the Doraville location just off I-285 and Peachtree Industrial Boulevard.
The 24-foot by 24-foot showroom features a variety of interactive Bose merchandise. Because the area was exclusively designed for the brand name, it also allows the store to feature a larger selection of Bose items not found in other BrandsMart USA locations.
"The creation of the Bose store within BrandsMart USA showrooms will be a dramatic improvement to the quality of our customer's retail experience," said Michael Perlman, president and CEO of BrandsMart USA.
A ribbon cutting is scheduled for 1 p.m. Thursday to celebrate.
Bose team members will be at all BrandsMart USA locations Dec. 1-4 giving product demonstrations, during which time the store is offering 10-percent off selected Bose products along with free delivery.